The Feminine DM Flow Training | Close Premium Clients in the DMs

DM Honesty Corner

You're having incredible conversations in the DMs. Warm leads. Genuine interest. Real connection.

And then… she goes cold. No reply. No explanation. Just silence where money should have been.

Sound familiar?

You're closing your messages on dead-end statements and full stops, and wondering why no one replies
You're diving straight into the offer without discovering her actual problem first
You're over-using emojis, giving excited puppy energy, and defaulting to "hun" and "lovely"
You reply instantly or five business days later, neither lands
You're rushing to pitch, talking too much, living in persuasion energy
You're missing the pattern interrupt, the moment she should go "no one's ever said that to me before"

The problem isn't your offer. It's what happens the moment you try to sell it.

You soften too early. You over-explain. You send a three-minute voice note of reassurance when all she needed was leadership. You follow up once, feel awkward, and never follow up again.

Your body doesn't know the difference between sales rejection and emotional rejection. So your nervous system collapses, and the deal dies with it.

You're not being ghosted. You're being shown where your leadership isn't being felt in the DMs.

The woman who closes premium clients isn't sending Canva templates or emails of her offers. She leads. She creates clarity in the buyer's decision-making process. And she does it with safety, presence, and power.

The Training

The workshop that rewires how you sell in the DMs.

The Feminine DM Flow Training gives you my complete, signature framework for knowing exactly how to respond, lead, and convert high-ticket clients through Instagram DMs and text.

You'll learn the sales psychology behind why women actually buy, the exact DM flow that takes a conversation from opener to close, and the identity work that makes it all hold under pressure.

This isn't a script you memorise. It's a system you embody.

A Different Way to Sell

Feminine sales vs. everything you've been taught.

Most DM sales training teaches you to pitch harder, follow up more aggressively, and convince people into buying. That's bro sales energy, and it repels the women you're trying to serve.

Feminine Sales

Seeks permission before sharing the offer
Establishes need, desire and demand first
Sells only to people who need it
Flow-based conversations
Dives into emotional resistance
Leads with diverse communication styles
Allows space with grounded timelines
Pattern interrupts from an energy of love

Bro Sales

No permission to pitch
Cold sells without connection
Sells to anyone with a pulse
Linear scripts
Solves surface-level objections
Leads with logic and facts only
Pushes urgency and rushed decisions
Pattern interrupts from ego

A $27 decision that changes how you sell forever.

Instant and lifetime access. Start watching immediately.

Instant Access , $27

Inside the Workshop

The exact frameworks you'll walk away with.

01

Sales Identity & Regulation

Before we touch strategy, we reset your relationship with selling. You'll learn to lead from conviction instead of scarcity, anchor into internal safety, and dissolve the dysregulation patterns (over-explaining, people-pleasing, changing your pricing, anxiously attaching to the outcome) that collapse your conversions.

02

Sales Psychology & Buyer Types

You'll learn to read the four buyer types in your DMs (Analytical, Driver, Expressive, and Amiable) and sell to each one in the energy, data, and depth of connection they actually need. Because right now, you're selling in the DMs the same way you buy. And that's costing you clients.

03

The DM Message Framework

A three-part framework that replaces every awkward, dead-end reply you've ever sent. You'll learn to make her feel seen and validated, build trust with natural objection handling, and lead the conversation forward with confidence.

04

The 5-Step Feminine DM Flow

My complete signature DM sales system: Femme DM Openers that assess readiness from message one. Deep Discovery to find her real problem. Desire Mapping to connect her to the future version of herself. Mirror the Gap, the pattern interrupt that creates the "ah-ha" moment. And the Permission-Based Offer Transition that bridges connection to conversion through DMs and text.

05

Voice Notes, Follow-Ups & Close

Feminine voice note flows that close. A two-phase offer presentation method (high-level overview, then logistics) that reduces overwhelm and builds buy-in. Follow-up sequences that feel grounded, not desperate. And the objection navigation frameworks for "I need to think about it," "Do you guarantee results?" and every cold DM you've ever received.

A Preview

You'll learn to read every buyer in your DMs.

Understanding your buyer type changes everything. You'll know exactly how much detail to give, how fast to move, and what energy to lead with.

Analytical

Slower buyer. Process-oriented. Wants proof, testimonials, and data. Never rush this conversation.

Driver

Fast buyer. Results-oriented. Sell to the outcome and they're in. Usually 1–3 questions before signing.

Expressive

Fast buyer. Emotion and connection focused. Once she feels safe in your world, she buys fast.

Amiable

Slower. Often sceptical. Will come back 2–5 times before purchasing. Needs time, trust, and voice notes.

Most people are a combination of two. Inside the workshop, you'll learn to identify and sell to each one.

Detachment and neutrality close sales. Desperation, neediness and pressure repel them.

Safety cultivates certainty. Certainty is what women buy from. This workshop gives you both the tactical framework and the embodied leadership to use it under pressure.

Is this for you?

This workshop was built for you if…

You're generating leads but losing them in the DMs , conversations start strong but fizzle before the sale
You sell offers worth $1K–$10K+ , coaching, consulting, services, creative work, real estate, or any premium offer
You don't know how to respond when someone DMs you about your offer , and you're winging it every single time
You're tired of sending Canva templates of your offers , and want to learn how to actually lead a sales conversation via DM or text
You know your content should be pre-selling for you , but the DM conversation keeps falling apart at the close
You collapse under pressure , over-explain, people-please, change your pricing, or go quiet when the tension rises

Your mentor

Hi, I'm Em.

I didn't learn to sell from an Instagram course. My sales experience started in my early 20s walking the streets of Auckland asking men in suits to download a mobile laundry app. I've done 12-hour days in cold door-to-door sales, cold calling, cold DMing, you name it.

Then real estate. Then tech. Then coaching and consulting. Thirteen years of real-world selling across bricks and mortar, ecommerce, clothing brands, and online business.

I've worked with over 1,000 clients, supported 150+ female founders, and audited hundreds of DM conversations. I've seen the exact same patterns collapse conversions over and over.

This workshop is a distilled version of what I teach inside my feminine sales membership, Femme Sales Society. And the same system I teach my private clients for $27.

The Investment

Feminine DM Flow Training

$199

$27

Instant and lifetime access to the full workshop
Sales Identity & Nervous System Regulation
Sales Psychology & 4 Buyer Types Framework
The signature DM Message Framework
The complete 5-Step Feminine DM Sales Flow
Feminine voice note flows & scripts
Objection handling & follow-up frameworks
Permission-based offer transition system
DM Flow sequence examples & scenario templates
Niche-specific feminine question list
Open floor mentoring & Q&A session

Watch It Now , $27

Instant access • Watch anytime, keep forever

Checkout Add-On

Magnetic Messaging

A 3-part mini course on story-selling, high-ticket messaging frameworks, and the content-to-conversion system that pre-sells in your content so your DMs close faster.

Story-selling system
High-ticket sales framework
Content-to-conversation method

$122 $22

Available at checkout

Questions

Frequently asked.

How does access work?

You get instant access the moment you purchase. The full workshop is yours to watch at your own pace, anytime, anywhere, and you keep lifetime access. Every framework, script, and template is included.

Is this right for my industry?

If you sell a product or service and use DMs as part of your sales process, yes. This works for coaches, consultants, service providers, real estate professionals, creatives, and founders. The sales psychology, buyer type frameworks, and DM flow are universal across industries.

I'm brand new to selling in DMs. Is this too advanced?

Not at all. We start with the foundations of sales identity and psychology before building into the DM flow. Whether you're starting from zero or refining an existing process, you'll walk away with a complete system for responding to, leading, and converting clients through DMs and text.

What exactly will I receive?

Instant and lifetime access to the full workshop, every framework taught (DM message framework, 5-step DM flow, buyer types, objection handling), DM flow sequence examples with voice note scripts, niche-specific question lists, and scenario templates. Plus the mentoring session.

What's the refund policy?

Due to the digital nature of this training and immediate access to materials, all sales are final. No refunds, exchanges, or returns.

What's Magnetic Messaging?

It's a 3-part mini course add-on covering story-selling, high-ticket messaging, and the content-to-conversation system that pre-sells through your content. It's available at checkout for $22 (normally $122), a perfect complement to the DM Flow training because your content should be doing the pre-selling before you ever open a DM.

The FeminineDM Flow Training